HM_HOSP 110 (AHLA 104): Introduction to the Hospitality Industry (P)

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About Course

This course aims to introduce you to the world of business, with a particular focus on its application to the Hospitality Industry.

More specifically, the course will provide you with the opportunity to:

  • Become acquainted with the social, economic, and environmental context of the hospitality industry.
  • Understand the structure, nature, and operating characteristics of the different sectors within the hospitality industry.
  • Develop an appreciation for the various functions of management and their interrelationships with key concerns such as marketing, finance, and human resource management.

What Will You Learn?

  • Define “service” and summarize the role of service in the hospitality industry.
  • Become acquainted with the social, economic and environmental context within which the hospitality industry operates in Canada.
  • Summarize reasons people travel and describe travel trends and types of travel research.
  • Understand the structure, nature and operating characteristics of the different sectors of the Canadian hospitality industry: food service, lodging and tourism.
  • Obtain an appreciation of the various functions of management and their interrelationships with other key concerns of managers such as marketing, finance and human resource management.
  • Understand the difference between hotel cost and revenue Centres.
  • Identify the role of managers in the Canadian hospitality industry and to highlight their principal responsibilities.
  • Develop an appreciation for Social Responsibility and ethics as it pertains to business management.
  • Provide an opportunity for further developing those skills which are important to learning, e.g. library skills, study skills, and so forth.
  • Judge whether the hospitality profession suits your abilities, tastes, and career interests.
  • Experience working collaboratively in groups to achieve specified goals.

Course Content

Module – I

  • 02:59
  • 07:45
  • LO2: Explain Service and summarize the role of Customer Service in the Hospitality Industry
    07:24
  • LO3: Identify and address common challenges in Service Management
    00:00
  • 00:00
  • 00:00
  • LO2: Understand the Importance of Global Tourism on a broader scale
    00:00
  • LO3: Comprehend the dynamics of Tourism in British Columbia, Canada
    00:00
  • LO4: Analyze Tourism Trends and factors contributing to its growth
    00:00
  • LO5: List and explain different types of Travellers
    00:00
  • 00:00
  • 00:00
  • LO2: Analyze the Different Industry Segments within the Hospitality
    00:00
  • LO3: Identify Strategies for Job Searching and Starting a Career in Hospitality
    00:00
  • Topic 4: Hospitality Organizations
    00:00
  • LO1: Describe the different types of Restaurant Operations and their unique characteristics
    00:00
  • LO2: Explain the roles and responsibilities of Restaurant Staff Members
    00:00
  • LO3: Identify Strategies for building and sustaining a Successful Restaurant
    00:00
  • Quiz 1
  • Topic 5: Restaurant Industry and Management
    00:00
  • LO1: List and explain the key components of the Restaurant Industry
    00:00
  • LO2: Explain the Principles of effective Guest Service in a Restaurant
    00:00
  • LO3: Describe the Principles of Menu Planning and Food Production
    00:00
  • LO4: Analyze the Financial Principles relevant to Managing a Restaurant’s Budget
    00:00
  • LO5: Comphrend the essential components of a Business Plan for a Restaurant
    00:00
  • Topic 6: World of Hotels and Club Management
    00:00
  • LO1: Classify various Hotel categories based on their Amenities and Services
    00:00
  • LO2: Explain the evolution of Lodging from Luxury and Budget Hotels to diverse Modern categories
    00:00
  • LO3: Comprehend the concept and characteristics of Private Clubs
    00:00
  • LO4: Identify the various types of Clubs, including City, Country, and other Clubs
    00:00
  • LO5: Evaluate the Management Techniques and Strategies employed by Clubs
    00:00
  • Topic 7: Introduction to the Meeting Industry
    00:00
  • LO1: Identify and differentiate types of Meetings within the Industry
    00:00
  • LO2: Understand the Role of Civic and Government Organizations in the Meetings Industry
    00:00
  • Topic 8: Gaming and Casino Hotels
    00:00
  • LO1: Examine the Historical evolution of Gaming in different regions
    00:00
  • LO2: Explain the Economic significance of Casino Hotels within the Hospitality industry
    00:00
  • Quiz 2
  • Topic 9: Floating Resorts: The Cruise Lines
    00:00
  • LO1: Describe the history of the Cruise Industry
    00:00
  • LO2: Explain the significance of the Cruise industry in the Hospitality sector
    00:00
  • LO3: Summarize the roles and responsibilities of Hotel Division Personnel on Cruise Ships
    00:00
  • Topic 10: Hospitality Marketing
    00:00
  • LO1: Define Marketing and outline the steps in the Marketing process
    00:00
  • LO2: Identify the key components of a successful Hospitality Marketing Strategy
    00:00
  • LO3: Analyze the role of Digital Marketing in the Hospitality Industry
    00:00
  • Topic 11: Ethics in Hospitality
    00:00
  • LO1: List the Principles Set Forth in the CPSA Code of Ethics
    00:00
  • LO2: Understand the Importance of Ethical Practices in the Hospitality Industry
    00:00
  • LO3: Identify Common Ethical Challenges and Dilemmas in Hospitality
    00:00

Final Exam