HM_HOSP 110 (AHLA 104): Introduction to the Hospitality Industry
About Course
This course aims to introduce you to the world of business, with a particular focus on its application to the Hospitality Industry.
More specifically, the course will provide you with the opportunity to:
- Become acquainted with the social, economic, and environmental context of the hospitality industry.
- Understand the structure, nature, and operating characteristics of the different sectors within the hospitality industry.
- Develop an appreciation for the various functions of management and their interrelationships with key concerns such as marketing, finance, and human resource management.
Course Content
Module – I
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00:00
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07:45
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LO2: Explain Service and summarize the role of Customer Service in the Hospitality Industry
07:24 -
LO3: Identify and address common challenges in Service Management
00:00 -
LO4: Knowledge Check
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Case Study: Service Makes the Difference
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00:00
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00:00
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LO2: Understand the Importance of Global Tourism on a broader scale
00:00 -
LO3: Comprehend the dynamics of Tourism in British Columbia, Canada
00:00 -
LO4: Analyze Tourism Trends and factors contributing to its growth
00:00 -
LO5: List and explain different types of Travellers
00:00 -
LO6: Knowledge Check
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Case Study: Travel and Tourism Industry
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00:00
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00:00
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LO2: Analyze the Different Industry Segments within the Hospitality
00:00 -
LO3: Identify Strategies for Job Searching and Starting a Career in Hospitality
00:00 -
LO4: Knowledge Check
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Case Study: Hospitality Careers
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Topic 4: Hospitality Organizations
00:00 -
LO1: Describe the different types of Restaurant Operations and their unique characteristics
00:00 -
LO2: Explain the roles and responsibilities of Restaurant Staff Members
00:00 -
LO3: Identify Strategies for building and sustaining a Successful Restaurant
00:00 -
LO4: Knowledge Check
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Case Study: Hospitality Organizations
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Topic 5: Restaurant Industry and Management
00:00 -
LO1: List and explain the key components of the Restaurant Industry
00:00 -
LO2: Explain the Principles of effective Guest Service in a Restaurant
00:00 -
LO3: Describe the Principles of Menu Planning and Food Production
00:00 -
LO4: Analyze the Financial Principles relevant to Managing a Restaurant’s Budget
00:00 -
LO5: Comphrend the essential components of a Business Plan for a Restaurant
00:00 -
LO6: Knowledge Check
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Case Study: Restaurant Industry and Management
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Topic 6: World of Hotels and Club Management
00:00 -
LO1: Classify various Hotel categories based on their Amenities and Services
00:00 -
LO2: Explain the evolution of Lodging from Luxury and Budget Hotels to diverse Modern categories
00:00 -
LO3: Comprehend the concept and characteristics of Private Clubs
00:00 -
LO4: Identify the various types of Clubs, including City, Country, and other Clubs
00:00 -
LO5: Evaluate the Management Techniques and Strategies employed by Clubs
00:00 -
LO6: Knowledge Check
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Case Study: World of Hotels and Club Management
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Topic 7: Introduction to the Meeting Industry
00:00 -
LO1: Identify and differentiate types of Meetings within the Industry
00:00 -
LO2: Understand the Role of Civic and Government Organizations in the Meetings Industry
00:00 -
LO3: Knowledge Check
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Case Study: Introduction to the Meeting Industry
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Topic 8: Gaming and Casino Hotels
00:00 -
LO1: Examine the Historical evolution of Gaming in different regions
00:00 -
LO2: Explain the Economic significance of Casino Hotels within the Hospitality industry
00:00 -
LO3: Knowledge Check
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Case Study: Gaming and Casino Hotels
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Topic 9: Floating Resorts: The Cruise Lines
00:00 -
LO1: Describe the history of the Cruise Industry
00:00 -
LO2: Explain the significance of the Cruise industry in the Hospitality sector
00:00 -
LO3: Summarize the roles and responsibilities of Hotel Division Personnel on Cruise Ships
00:00 -
LO4: Knowledge Check
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Case Study: Floating Resorts: The Cruise Lines
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Topic 10: Hospitality Marketing
00:00 -
LO1: Define Marketing and outline the steps in the Marketing process
00:00 -
LO2: Identify the key components of a successful Hospitality Marketing Strategy
00:00 -
LO3: Analyze the role of Digital Marketing in the Hospitality Industry
00:00 -
LO4: Knowledge Check
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Case Study: Hospitality Marketing
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Topic 11: Ethics in Hospitality
00:00 -
LO1: List the Principles Set Forth in the CPSA Code of Ethics
00:00 -
LO2: Understand the Importance of Ethical Practices in the Hospitality Industry
00:00 -
LO3: Identify Common Ethical Challenges and Dilemmas in Hospitality
00:00 -
LO4: Knowledge Check
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Module Based Quiz
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Case Study: Ethics in Hospitality